Pininfarina & Chivas Regal.
digital
All music, sound design, mix and mastering by Bent Ear at Bent Ear, Manchester.
Chivas Regal has released an online campaign to mark its partnership with Pininfarina, the Italian car designer.
A 1 ton block of ice is shaped by air in a Pininfarina wind tunnel. Our task was to represent the essence and power of the forces involved using surging rhythms and cinematic music together with exciting and surreal sound design.
Chivas and Pininfarina have also created an ice-press which shapes ice into a drop
Directed by RIchard Oliver
Agency: Analog Folk
Producer: Lucy Dawson
Production Company: Habana Creative
The Pininfarina website and alternative musical version is here