Bent Ear have just completed a cutting edge soundtrack for the new Mizuno JPX923 Irons campaign.
Hi-tech nickel-chromium alloy is used to manufacture these premium irons. With this in mind, we sourced the sounds of metal being scraped, warped, hit, tickled and processed these to create abstract metallic whooshes that resonate with the dynamic, minimalist imagery.
To create a sense of momentum, we layered a very stripped-back beat underneath that landed on important hit points in the narrative.
Music composition, sound design, audio post, mix and master by Bent Ear.
Directed and edited by Leo Marcantonio for Loki TV, London.